Why Your Law Firm Should Convert to Gmail Right Now

Gmail is one of the most popular free email providers worldwide, with more than 15% of the worldwide email market share, according to Litmus Email Analytics. And Gmail isn’t the only powerhouse in the Google Apps suite, which includes Drive, Hangouts, Calendar, Docs, Forms, Sheets, Google+, and more. If your law firm hasn’t yet made [...]

The Top 5 Tips To a Successful First Client Meeting

Meeting with a prospective client for the first time is not unlike a blind date. You know a little about each other, it seems that you two would be a good match, and now you’re going to meet face-to-face to determine if there’s indeed chemistry between you two—albeit on a professional level. But unlike a [...]

Saturday JAM Session (10/22)

jam session (noun) 1. a meeting of a group of musicians, especially jazz musicians, to play for their own enjoyment. Optimized Attorney session (noun) 1. a gathering of blog posts, especially about marketing and social media, for the benefit of lawyers and businesses. ~~~ 7 quick ways to turn your LinkedIn profile into a social [...]

The Optimized Attorney difference

We are occasionally asked what sets us apart from other legal marketing agencies. In the years since Optimized Attorney was founded, and since Optimized Attorney grew out of the publishing division, three stark differences have become abundantly clear: 1. We cost less. Much less. 2. Our content is more sophisticated. 3. We provide more value. [...]

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