Attorney Email

3 Tips to Master the Art of Email Marketing When analyzing the effectiveness of attorney email campaigns, Campaign Monitor found that: organizations are 6x more likely to get a click-through due to an email campaign than a Tweet, and that for every $1 spent, email marketing generates nearly $40 in ROI. Take advantage of these [...]


Law Firm Business Development

4 Steps to Establishing Attainable Attorney Marketing Goals If you struggle with law firm business development, you understand how frustrating it can be to set aside time, envisioning where you’d like to be, only to find yourself floundering a short time later.  The trick to arriving at your ideal marketing destination is to establish achievable [...]


Legal Marketing

Legal Marketing Tips for Small Law Firms and Startups Small law firms and startups face many challenges that larger firms may not have to consider. Among those challenges, the most poignant may be a smaller law firm marketing budget. While larger firms may have seemingly infinite marketing resources, small firms can still compete with targeted [...]


Law Firm SEO

Law Firm SEO Trends and Predictions Paid Placements With the saturation of social media marketing, the days of free reach are over. To stay ahead of your competition, clients need to be able to find you before they find them. Using sponsorship opportunities, syndication services, and paid content placement will keep you steadily in the [...]

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