SEO Trends: Recovering Your Good Name

[et_pb_section bb_built="1" admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] As a lawyer, you will understand the importance of reputation. Having a good name is literally the key to success for a law firm. Your name is on the door and so if your name gets dragged into the mud, your firm goes with [...]

2015-10-30T08:00:03+00:00

Online Reputation Management: Where to Focus Your Attorney Marketing Efforts

[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Online reputation management. If you’re like many an attorney, those words may cast a shadow upon your day. Who has time to search and pay attention to everything said about them and their firms online? Is that really the most important use of time? The [...]

2015-08-26T08:00:38+00:00

Social Media for Law Firms: When and How to Respond Publicly Versus Privately on Yelp

No longer just a “review site,” Yelp! has developed into a go-to source for those looking to get a sense of a business’ quality, reputation, and services from an average consumer’s perspective.  If you already have a Yelp business account, you’re on the right track toward reaching prospective clients.  But how do you know that [...]

2015-05-25T08:00:54+00:00

Law Firm Social Media Tell-All: How to Help Your Clients’ Yelp Reviews Get Past the Dreaded Filter

If you’ve ever wondered why some client reviews are instantly posted on your page while others disappear, the answer is Yelp’s review algorithm. Only so much is known about the mysterious review filter algorithm, leaving many attorneys scratching their heads. When it comes to maneuvering the dreaded review filter, follow these best practices to hurdle [...]

2015-04-20T08:00:18+00:00

Legal Marketing Lesson: How to Respond to Negative Press About Your Law Firm

[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] A common phrase touts that “all press is good press,” but any legal professional worth their salt knows that to be untrue. Negative publicity, whether in the form of poor client reviews or a social media campaign gone wrong, can severely damage a law firm’s [...]

2015-03-23T06:00:10+00:00

How To Defend Your Firm’s Online Reputation in 3 Easy Steps

[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Maintaining a solid reputation for your law firm is a critical component to its success. A good reputation gives potential clients a reason to trust you, and to seek out your services. As long as you consistently engage in ethical practices and provide superior customer [...]

2014-09-08T09:00:12+00:00

Google Local for injury lawyers

[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Most injury lawyers have not yet grasped the importance of Google Places. Many don’t know what it is, and only a few know how to optimize for it. This blog post will explain what Google Places is, why it is important, and how to obtain [...]

2011-12-20T18:41:58+00:00

Saturday JAM Session (11/12)

[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] jam session (noun) 1. a meeting of a group of musicians, especially jazz musicians, to play for their own enjoyment. JAM session (noun) 1. a gathering of blog posts, especially about marketing and social media, for the benefit of lawyers and businesses. ~~~ LexBlog: LinkedIn [...]

2011-11-12T06:23:42+00:00

Thursday 13: Subliminal Logo Designs

[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Have you been to your eye doctor recently? After reading this blog you may start doubting your 20/20 vision! Every day we are exposed to subliminal advertising, but how many of these messages do we actually take note of? We have all heard about subliminal [...]

2011-10-20T18:57:53+00:00
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