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Blog Archives
Newsletters – The New Tool for Marketing Your Law Firm
Where Do You Start? When it comes to marketing your law firm, it can be overwhelming to even know where to start. You are most likely constantly inundated with flyers and e-mails all claiming the newest, best, fastest marketing ideas … Continue reading
Posted in content, James Publishing, legal marketing, Newsletters, Writing
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Internet marketing for lawyers: How do you compare?
Prospective clients who search for injury lawyers on the web frequently look at several sites before deciding which attorney to contact. How does your website compare? Does it: – Have a reasonably-modern design, or does it instead look like it … Continue reading
Posted in Attorney Website
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Tips on Writing Content For Your Personal Injury Website
We write a lot of content for lawyer websites around the nation. Below we share some tips that will help you or your writers do a better job with your website content. TIPS 1. Clearly answer questions. When thinking about … Continue reading
Posted in Attorney Website, content, Writing
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Simple SEO Tips for Personal Injury Lawyers
Maintaining and improving Google page position requires regular effort. The most effective ways to move your website up in position fall into these three categories: (1) inbound links, (2) keyworded content, and (3) website architecture. Here are a few tips … Continue reading
Google Places for injury lawyers
Most injury lawyers have not yet grasped the importance of Google Places. Many don’t know what it is, and only a few know how to optimize for it. This blog post will explain what Google Places is, why it is … Continue reading
Attorney Videos for Building Client Trust
When a prospective client reaches your attorney website, one of your primary goals should be to build trust with that person. Ideally, your site should give any visitors the impression that you are a knowledgeable, personable attorney they can put … Continue reading
Posted in lawyer videos
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Attorney Search Engine Optimization
Most of the lawyer websites we encounter have not been properly written or constructed, and consequently do not appear on Google page one for the important local search phrases. That absence hurts both traffic and conversion, and means your competitors’ … Continue reading
Posted in search engine optimization
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What’s the Google+ Fuss?
As you’ve all heard, the long-awaited Google+ business pages are now alive and well. Though many social media early adopters are already “so over” G+, the release of the business pages has, in many ways, reinvigorated my interest in the … Continue reading
Saturday JAM Session (11/12)
jam session (noun) 1. a meeting of a group of musicians, especially jazz musicians, to play for their own enjoyment. JAM session (noun) 1. a gathering of blog posts, especially about marketing and social media, for the benefit of lawyers … Continue reading
Familiar lawyers edged out by expert lawyers
Google has made it easy to find authoritative content on most any question – especially legal questions. That ready availability of answers makes it easier for legal consumers to find attorneys with relevant expertise. For attorneys, that ready availability has … Continue reading